Open It

About Open It

On Wednesday, the Science and Technology Committee (CCT) approved a project furthering restrictions on advertising and sponsorship of betting.

The proposal also established criteria for risk classification of products and clarifying the obligations of operators and platforms. The measure would likely grant the illegal market the opportunity to continue expanding, as it would be unaffected by the new rules. The committee approved a request for urgency for analysis by the Senate Plenary.

Authored by Senator Damares Alves and six other senators, Bill 2.470/2026 amends the Betting Law, which regulates fixed-odds betting, with measures aimed at protecting mental health, consumers, and the family economy. The bill received a favourable opinion, in the form of a substitute from Senator Alessandro Vieira. 

About Open It

RubyPlay’s broader licensing footprint and distribution also give Splash Tech access to operators and markets it could not have pursued efficiently alone.

“Because you’re a small business, you need to pick your battles,” Wilson says. “I can’t go and get 10 licences this year. It’s just unrealistic. It would require so much work that it would distract us. Now we have that ability through our relationship with RubyPlay, and we are grabbing that opportunity with both hands.”

There is also a natural product opportunity. Splash Tech has traditionally been weighted towards sports within free-to-play, while RubyPlay brings a substantial casino ecosystem. For Wilson, the agreement creates a chance for Splash Tech to bring its distinctive engagement thinking into the RubyPlay world, planting a seed for future products that combine Splash Tech’s free-to-play and jackpot expertise with RubyPlay’s content ecosystem, market knowledge and distribution reach.

What is Open It?

Nolimit City has also leaned harder into optional purchase mechanics, a defining part of its recent output. Duck Hunters 2 offers an extensive collection of optional purchase features. These span direct bonus buys, targeted feature purchases, and a booster menu that resets starting conditions.

the sequel is evidence of a studio comfortable returning to proven mechanical families

The Booster menu includes options designed to alter the starting conditions of a session. Players can guarantee scatter symbols, increase starting multipliers across the entire grid or activate enhanced bonus-hunting conditions. The strategic read is that Nolimit City is packaging multiple entry points into the same high-volatility engine. That gives players, and by extension operators, a variety of ways to engage a single title.